How Shoppable Recipes Can Transform the Catering Industry
As a busy caterer you’ve come to realize that your chosen profession, while often exciting and fun, is also exhausting, hectic, and stressful. The competition is right behind you, deadlines are looming, and clients are always breathing down your neck. Because intensity and pressure are an intrinsic part of the industry, and usually good for your adrenaline, you should nevertheless be on the lookout for ways to make your life easier with conveniences and shortcuts that shave time off the labor-intensive process of food preparation. We’re here to help you do this by introducing you to shoppable recipes, the quicker, easier way to put food on the table at catered events.
Meal Kits Led the Way to Shoppable Recipes
For years, home cooks (especially those who don’t like to cook) have been looking for easy ways to feed themselves and their families. Enter the meal kit, the subscription and delivery service that sends customers pre-portioned food ingredients and recipes, so they can prepare homecooked meals, which caters to consumer demand for quick and easy food prep. Meal kits also give consumers a chance to experiment with new recipes with the ease of having all of the ingredients pre-packaged precisely for that specific recipe.
As a caterer, however, meal kits won’t work for you, as your clients are looking for your food and your ideas, and not something that comes out of a kit. The next big thing out there, designed to make your life easier, is called “shoppable recipes,” and these can actually change the life of a caterer forever.
Continue reading Caterers Embrace Shoppable Recipes as the Latest Convenience